Clemenger BBDO Contract Variations
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Treasury released three contract variation deeds with Clemenger BBDO Pty Ltd for the "Supporting Australians Campaign." The variations progressively expanded the contract scope and increased the maximum price: the first variation added casting, pre-production, and website production services, raising the contract cap from $120,249.58 to $327,641.59; the second variation added television commercial production, social asset production, and print production, increasing the cap to $1,715,330.91; the third variation added film production of an additional scene and further print production, with the final price redacted in the released document. The variations document the accumulation of advertising and production deliverables over multiple contract amendments.
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