Department of Agriculture, Fisheries and Forestry
Revised Decision Of FOI LEX 31964 – Departmental Style/writing/brand Guides.
Summary
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This release contains the Department of Agriculture, Fisheries and Forestry's Brand Standards Manual, a 161-page internal guide documenting departmental visual identity and communications standards. The manual covers the Australian Government crest application, the department's master brand including colour palettes and graphic elements for agriculture, fisheries, and forestry themes, font and icon specifications, and sub-brand standards for ABARES, Biosecurity, Future Drought Fund, and NAQS. It provides templates and examples for various materials including reports, fact sheets, websites, and social media. The document establishes that the Communication and Media Branch owns and governs the brand, with the Assistant Secretary of Communication and Media deciding complex brand requests. This is a procedural and style guide document rather than a substantive policy or operational disclosure.
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