Department of Health, Disability and Ageing

FOI 26-2314 – CN4186316, CN4178551, CN 4176059

FOI 26-2314 Released 82 pages PDF

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This release comprises a Department of Health, Disability and Ageing request for quote (RFQ Reference Health/PH25/8974, released 7 August 2025) under the Government Communications Campaign Panel Deed of Standing Offer, with a draft contract and statement of work. The Department seeks market research services for concept testing of a communications campaign on the Bulk Billing for All Australians measures, which expand bulk billing incentives to all Medicare-eligible patients from 1 November 2025 and introduce the Bulk Billing Practice Incentive Program, with a 12.5 per cent quarterly incentive and a target of around 4,800 fully bulk-billing practices by 2028–29. The background cites rising out-of-pocket GP costs (to $1.66 billion since 2020) and deferral of care rising from 3.5 to 8.8 per cent. The budget is capped at $720,000 excluding GST, with the contract ending 30 June 2026. The excerpts contain no clinical efficacy, safety or cost-effectiveness data.

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