Documents Relating To The Style Guides/brand Guides/writing Guides Currently Used For Services Australia (lex 82944). 1 Document Released In Full And 3 Documents Released In Part. LEX 82944 Sections…

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Services Australia released its Brand Policy and associated style guides (approved September 2023) that establish mandatory branding standards for all staff and approved third parties. The policy outlines rules governing use of the Services Australia symbol—two overlapping forward-facing arrows representing progress—across all products, channels, documents, and communications. It specifies that staff are brand custodians responsible for adhering to defined standards. The disclosure includes guidance on logos, trademarks, co-branding arrangements, and third-party logo requests, supported by tools including a corporate template library, plain English policy, style manual, writing guide, image governance protocols, and preferred terminology resources. The policy reinforces four core Services Australia principles: simple, helpful, respectful, and transparent. Some sections were withheld under section 47E(d) of the Freedom of Information Act.